Every business idea, regardless of its origin, enters a Lean validation process that, step by step, structures solid foundations. By increasing the quality of startups, all parties involved are better protected:

• Co-founders benefit from a defined pathway, focusing on the product to be developed;

• Companies see the startup they will acquire grow, already ready to be integrated into their processes;

• Investors increase their trust in the startup tool, achieving more likely and generally higher returns.

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Understanding from the beginning what is expected from the target audience means protecting everyone and creating value.